Finally! An all-day lip color that looks great without over drying your lips and leaving them rough and chapped. Illuminare All Day Mineral LipColor is designed to give you the long lasting color that you want without the harsh side effects of other brands. Enriched with intense pigments, Illuminare All Day Mineral LipColor is specially formulated to have extreme staying power while still flooding your lips with moisture and nourishment. Available in 5 rich shades, Illuminare All Day Mineral LipColor is designed to be a perfect match with both your skin tone and your foundation of choice!